SDM Accounting Insights: Don’t Flood Email Inboxes with Excessive Communications

Episode 25 August 20, 2019 NaN
SDM Accounting Insights: Don’t Flood Email Inboxes with Excessive Communications
SD Mayer
SDM Accounting Insights: Don’t Flood Email Inboxes with Excessive Communications

Aug 20 2019 | NaN

/

Show Notes

If you send all of your not-for-profit’s email communications to every donor, volunteer, corporate sponsor and media member, some are likely to tune out or even unsubscribe from your list. You can’t afford to chip away at this valuable resource! Email segmentation can help get the right messages to the right people and, in the process, increase engagement and response rates. You might segment your list by donation amount, event participation, membership renewal and even demographic data such as age, location and income. Contact us for tips on making the most of your nonprofit’s assets.

Other Episodes

Episode 5

June 13, 2019 00:03:53
Episode Cover

SDM Accounting Insights: Donating Your Vehicle To Charity May Not Be A Taxwise Decision

Let’s say you’re buying a new car and want to get rid of your old one. You’ve heard ads claiming you can get a...

Listen

Episode 16

July 11, 2019 00:03:47
Episode Cover

SDM Accounting Insights: Volunteering For Charity: Do You Get a Tax Break?

Are you a volunteer who works for charity? You may be entitled to some tax breaks if you itemize deductions on your tax return....

Listen

Episode

September 13, 2019 00:03:19
Episode Cover

SDM Accounting Insights: Nonprofits: How to Invest in an Investment Advisor

Investment advisors aren’t just for large not-for-profits. Even smaller nonprofits with modest endowments can benefit from hiring an investment manager. Ask peer organizations and...

Listen