If you send all of your not-for-profit’s email communications to every donor, volunteer, corporate sponsor and media member, some are likely to tune out or even unsubscribe from your list. You can’t afford to chip away at this valuable resource! Email segmentation can help get the right messages to the right people and, in the process, increase engagement and response rates. You might segment your list by donation amount, event participation, membership renewal and even demographic data such as age, location and income. Contact us for tips on making the most of your nonprofit’s assets.
CPAs offer a wide menu of services. One of the lesser-known options is an agreed upon procedures (AUP) engagement. It uses procedures similar to...
It’s a good time to review your portfolio for tax-saving strategies. The long-term capital gains tax rate is still historically low on appreciated securities...
Cross-training employees can help protect your not-for-profit’s finances and operations. The process involves teaching staffers to do each other’s jobs so that critical functions...